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Without a doubt, performing thorough fundamental and technical analysis is time consuming and not for the faint of heart. The vast amount of information available to investors is staggering. Furthermore, organizing the data to yield an educated buy, sell, or hold decision is traditionally left to analysts and institutional grade shops.
Luckily for traders, Marc Chaikin and his team over at ChaikinPowerTools.com have made conducting institutional grade analysis as simple as typing in a ticker and hitting the enter key. Leveling the playing field between institutions and individual investors is no easy task, but Marc manages to pull it off in affordable fashion.
Marc has been involved in the markets for a long time. A market veteran who has made multiple contributions through his work, the best condensed look at his credentials comes from the website’s about page,
“A trader, broker, and fundamental and quantitative analyst during a forty-year Wall Street career, Chaikin invented three technical trading indicators, the widely-used Chaikin Oscillator, the Chaikin Accumulation/Distribution Indicator and the Chaikin Persistency of Money Flow, which is the basis of Investor’s Business Daily’s Accumulation/Distribution Rating. His indicators’ predictive value has made them de facto standards in most technical analysis software packages.
Chaikin also developed computerized stock selection models for professional money managers and individual investors. He pioneered and created the first real-time analytics workstation for portfolio managers and stock traders which is now part of Thomson Reuters’ institutional workstation.”
Chaikin Power Gauge Rating
The backbone product of the Chaikin offering is the Chaikin Power Gauge. The Power Gauge displays in simple red, orange, and green colors the current outlook of a stock. To compile its ratings, 20 different factors from both fundamental and technical analysis are used (think earnings, financial metrics, price/volume activity, etc).
What makes the Chaikin Power Gauge so effective is its simplicity. The Very Bearish, Bearish, Neutral, Bullish, and Very Bullish ratings are color coordinated and provide a clear result. The indicator is designed to estimate the direction of a particular stock over the next 3 – 6 months.
For traders who desire an actual platform to monitor their watchlists, view Chaikin ratings alongside fully marked stock charts, and screen for new potential investments, the Chaikin Workstation is where it’s done.
The workstation runs in your browser and is a well designed experience (screenshot below). After a new user webinar, alongside 10 minutes or so of self navigation, I quickly developed a comfort level for using the platform.
The workstation uses a three column layout. The far left is where you’ll find your own watchlists along with a variety of different curated lists for trade idea generation. In this test run, I had clicked on the Industries sidebar tab then dove into the Computer-Office Equipment industry group. You can see in the second column how Apple is at the top as the companies are automatically sorted by Rating.
The third column / rest of the workstation focuses on whichever security you are researching, in this case was Apple. Price information, Power Gauge data, and a fully marked up stock chart are all displayed.
While the stock charts do include some extra technical analysis by default and can be customized for further analysis, the workstation is built around the Chaikin Power Gauge Ratings.
When it comes down to it, the workstation is built for two primary purposes: trade idea generation and power gauge monitoring for your personal portfolios and watchlists.
Chaikin Power Gauge Reports, Weekly Market Insights, and more
For investors who do not need access to the workstation, there are a variety of other ways to obtain Chaikin research.
First, Chaikin Power Gauge Reports are available for 5,000 stocks. These reports are auto generated using Chaikin research and can be downloaded in PDF format. They are typically about four pages in length and are once again centered around the Power Gauge rating. Each report breaks down not only the overall rating, but also the individual sub category ratings.
Next, Marc puts out a weekly newsletter, Chaikin Market Insights, which summarizes the weekly market action. In addition, the newsletter features individual stocks and sectors, highlights recent industry trends, includes tips, and discusses earnings results. Naturally, the newsletter’s research stems almost entirely from Power Gauge ratings.
To keep an eye on your whole portfolio, the Chaikin Portfolio Health Check hits your mailbox once a week. Like the tools previously mentioned, the Portfolio Health Check uses Power Gauge data to analyze your portfolio and bring to your attention strengths, weaknesses, and potential trouble areas worth closer analysis.
Last but not least, Chaikin can be accessed as a widget for your PC or Mac, or downloaded as an app for your iPhone or Android smartphone. Both of these downlaods focus on your personal watchlist and Power Gauge ratings.
So how much does this all cost you ask?
Well, the Portfolio Health Check, Market Insights weekly newsletter, and Power Gauge Reports are all available individually for $9.95 per month. Alternatively, you can get them all bundled together via the Chaikin Power Suite for $19.95 per month or $190 a year.
If having access to the workstation with watchlist management, trade idea generation, and full chart analysis is what you want, that falls under the flagship Chaikin Analytics package which costs $195 per month or $1,950 a year.
Chaikin Power Suite
Includes: Portfolio Health Check, Chaikin Market Insights, Chaikin Power Gauge Reports
Pricing: $19.95 per month or $190 a year.
30 Day Trial: All new subscriptions come with a 30 day trial.
Includes: Chaikin Power Suite, Chaikin Workstation
Pricing: $195 per month or $1,950 a year
STTG Special Offer: Enter code “STTG300” for $300 off.
After my time testing Chaikin, individual investors will find that the Chaikin Power Suite is the best bang for the buck. Investors with larger portfolios and institutions will find the Chaikin Analytics package to be more ideal as the extra cost of having access to the workstation can be offset by the deeper industry group analysis and trade ideas generation.
Overall, I give the Chaikin suite of tools a 4.5 star rating.
The Power Gauge ratings are the core offering and the Chaikin team makes them very affordable for casual investors. The value of having a clean, easy to understand, institutional grade rating for individual selections is attractive. Viewing ratings and monitoring your portfolio are also a breeze which is a nice plus thanks to the browser, email, desktop, and smartphone access.
I really like that Chaikin workstation is so easy to use. I did not run into one bug, and it is very apparent the team has invested significant time and resources into building the best possible user experience. The charting itself on the workstation is ok, nothing special here and alone would not justify the $1,950 price tag. Instead, the idea generation and integration of the Chaikin Power ratings bring in the real value.